Poonawalla Fincorp Launches 24/7 Business Loan Built on Risk-First Logic

When it comes to credit for micro, small, and medium enterprises (MSMEs), speed matters—but so does accuracy. Understanding this, Poonawalla Fincorp Limited has launched Business Loan 24/7, a fully digital loan product built to offer MSMEs instant access to credit, supported by deep risk assessment and document checks. This isn’t just another digital loan. It’s a model designed to offer convenience without removing the careful evaluation needed for sustainable lending. A solution that reflects how MSMEs work MSMEs often need financing outside standard banking hours. Their operations don’t always follow a 9-to-5 timeline, and cash requirements can arise without warning. Business Loan 24/7 provides a solution that matches that rhythm. It allows business owners to apply for a loan at any time of day, entirely through a digital process. There’s no need for physical paperwork, branch visits, or repeated follow-ups. But while the model offers speed, Poonawalla Fincorp has been clear: a...